And that's why he's head of the hottest agency in the country

Recently Chuck Porter, Chairman of hot Miami agency Crispin Porter + Bogusky, was the keynote speaker at the CMA's 10th annual Digital Marketing Conference in Toronto.

You know how everybody's always saying that digital marketing puts the consumer in control? Well, here's what Mr. Porter had to say about that:

"I don’t know when the consumer wasn’t in control," he said. "I don’t remember the time we could make anybody watch our TV spots... or read the ads we were doing."

(Quoted in Marketing magazine.)